Think Bold Festival & Conference

Turning a City-Wide Movement Into a Scalable, AI-Ready Digital Ecosystem

Industry:

Events, Entrepreneurship & Workforce Development

Company Size:

Mid-sized Organization

Engagement Length:

2 Years

Services Delivered:

AEO Strategy, End-to-End Consulting, Training

Problem

Think Bold was operating a complex, multi-day festival and conference with many audiences and ticket tiers, but its website was built to announce the event rather than convert visitors, and it lacked the structure needed for AI-driven discovery.

Solution

We used platform consulting and AEO strategy to map specific journeys for attendees, sponsors, executives, founders, and students, clarified ticket tier value, and reworked event and speaker content so AI assistants can recognize and recommend Think Bold for relevant queries.

Outcome

The festival now has a digital ecosystem that better converts visitors into ticket buyers, presents sponsor value clearly, and makes the event easier to find for people searching for entrepreneurship and innovation experiences in Jacksonville and beyond.

"Think Bold is the biggest movement in the city of Jax. Now our digital presence finally communicates that to everyone who finds us — whether through Google, ChatGPT, or a friend's referral."

Troy McNair Sr. & Maurice “Mo” Henderson

CEO and Founders

Case studies

Read more case studies

two women near tables

Gangplank Management Group (GMG)

Gangplank Management Group (GMG) is a culture-first, strategy-driven creative agency born at the intersection of music, marketing, and movement-building. Located in Jacksonville, Florida, GMG has executed 150+ high-impact campaigns, reached 12M+ consumers, and delivered an average 3x ROI on brand activations and influencer partnerships across lifestyle, tech, music, and culture verticals.

two women near tables

Gangplank Management Group (GMG)

Gangplank Management Group (GMG) is a culture-first, strategy-driven creative agency born at the intersection of music, marketing, and movement-building. Located in Jacksonville, Florida, GMG has executed 150+ high-impact campaigns, reached 12M+ consumers, and delivered an average 3x ROI on brand activations and influencer partnerships across lifestyle, tech, music, and culture verticals.

a silver credit card on top of a white stand

Shannan Spann Network

Shannan Spann has spent 28 years helping Jacksonville families buy homes, build wealth, and secure financial futures. Her network spans real estate, financial literacy coaching, business development, and the Women's Wealth Building Network (WWBN) — a growing community of women pursuing financial independence.

a silver credit card on top of a white stand

Shannan Spann Network

Shannan Spann has spent 28 years helping Jacksonville families buy homes, build wealth, and secure financial futures. Her network spans real estate, financial literacy coaching, business development, and the Women's Wealth Building Network (WWBN) — a growing community of women pursuing financial independence.

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Reimagine What Your Business Can Achieve

We help organizations navigate complexity, solve critical challenges, and build for the future.

MAILING ADDRESS

2125 Biscayne Blvd, Ste 204 #16366, Miami, Florida 33137 Us

NAICS CODE

Professional, Scientific, and Technical Services (54)

Addend IT Ventures LLC Copyright © 2026

All rights reserved.

Get started

Reimagine What Your Business Can Achieve

We help organizations navigate complexity, solve critical challenges, and build for the future.

MAILING ADDRESS

2125 Biscayne Blvd, Ste 204 #16366, Miami, Florida 33137 Us

NAICS CODE

Professional, Scientific, and Technical Services (54)

Addend IT Ventures LLC Copyright © 2026

All rights reserved.

Get started

Reimagine What Your Business Can Achieve

We help organizations navigate complexity, solve critical challenges, and build for the future.

MAILING ADDRESS

2125 Biscayne Blvd, Ste 204 #16366, Miami, Florida 33137 Us

NAICS CODE

Professional, Scientific, and Technical Services (54)

Addend IT Ventures LLC Copyright © 2026

All rights reserved.